The Economics Of Doing Stuff Good

Supplements, groceries, gym memberships, programming, blue blocking sun glasses, comprehensive lab work, unfortunately it all costs money. This post is about breaking down the cost of attempting to be awesome. Health in our current climate takes effort and is...

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Omegawave Back Online

Omegawave Back Online

A few weeks ago I was at an APEX - Functional Medicine Seminar in Dallas and my Truck got ripped up with screwdrivers and bashed in with a tire iron. This is what I wrote right after it happened as I walked back into the seminar with no belongings and little...

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Getting Naked – A Review

I started reading Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty by Patrick Lencioni yesterday in the mid-afternoon and finished it right after dinner. That is how I spend my Friday nights. I know tantalizing. The book is...

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Functional Medicine and You!

It’s 4:10am in the morning. I couldn’t sleep I was so excited about life. It’s ok, I went to bed at 8pm. We have swept real health under a rug and replaced it with the cursory definition - lack of ill-health or disease. All of us deserve the right to quality health...

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Follow @TrainAdaptEvolve

 A late night and tough morning - well worth the circadian disruption. Thank you @orionhones @kyler.allison for your help! #backonThatsocialgame  Rant: I don't understand how massage therapist don't test and rest movement. If you are a therapist working on athletes and don't - get with it. "General" massage won't work 100% of the time. You are wasting the athlete's time and money. ...and end rant. #evolve #track #strengthandconditioning #strength #performance #performancetherapy  Big congrats to Train Adapt Evolve's owner and founder @davisxctf for putting a ring on one of the coolest chicks around @skmunk Strong Move! Photo by @katbevel  100 Burpees and 300 DUs all done as fast as possible on todays programming. Its not about slaving away. Its about accumulating quality reps and having a purpose behind your programming. #strengthandconditioning #strength #movement #move3d #fitspo #instafit #fitspiration #crossfit #trainadaptevolve #fitfam #comeandtakeit  An Outside Perspective - MMA When we first started Train Adapt Evolve we did everything for free. It was a stellar business model. We started by giving out Omegawave mobile monitors to friends or athletes curious about the technology for free. I will admit, this was also for selfish reasons. I wanted to collect data, watch, and learn. This has now evolved into us putting athletes on our mobile platform and consulting with coaches and/or athletes. Recently we had an opportunity to consult with a UFC fighter and his coach preparing for an upcoming fight. The daily Omegawave results were not uncommon from what we have seen in the past which include former UFC champions. Chaos. As both Ben and I learn more from coaches or nutritionists in the MMA scene, one thing is becoming increasingly clear: It is chaos. The 1% of the 1% I often hear S&C coaches talking about making their fighters tougher. This blows my mind! If you are a MMA Fighter – you are tough. If you fight for the UFC you are the 1% of the 1% of the toughest dudes on the planet. Congrats. I hope that is nothing knew to you. So why in the hell do you think battle ropes and MB slams are going to make you tougher? Maybe I should ask the S&C coach that question. Why is making the athlete tougher the objective? If this was the case, we could go down to the local box gym, pick out a few guys who are burpee’n their faces off at the moment and throw them in the cage. That toughness won’t last long. #mma #crossfit #sportsperformance #strengthandconditioning